Rob Lang, Chief Executive Officer, Auggd, Australia
Chief Executive Officer

Rob is the CEO of Auggd, a business delivering augmented reality to business applications. Previously he was head of the SMARTS and TradeGuard Businesses within NASDAQ and responsible for their business and product development and delivery of surveillance, compliance and trade risk product offerings.

From 2007, he led the technology and software development for all SMARTS products as CTO, before transitioning to the business side in 2013. Prior to joining SMARTS in 2007, Rob spent 10 years in various technology management roles mostly in Silicon Valley, producing hardware products in computer graphics and image processing, most notably for Silicon Graphics & Nvidia. He specialises in technology management, product development, prototype engineering, innovation, and hiring quality technical teams.